Goodwood Festival of Speed 2010 will celebrate Italy’s all-consuming fascination with motor racing

The Earl of March has now confirmed the theme of the 2010 Goodwood Festival of Speed – provisionally to be held on 2-4 July 2010 – as ‘Viva Veloce! – The Passion for Speed’. 

This theme celebrates Italy’s all-consuming fascination with motor racing, and its global influence on the sport.  From Alfa Romeo to MV Agusta, Ascari to Agostini, and Motodromo Monza to the Mille Miglia, Italians have raced with breathtaking fervour, inspiring desire and devotion that transcends national identity.

Just as Audi used last year’s Festival of Speed to mark their centenary, this year’s featured marque Alfa Romeo will mark its own centenary with lavish displays, but the theme will also be interpreted more broadly into a celebration of Italian cars and motorsport past and present.

Running alongside the 2010 Festival central theme, Goodwood will also celebrate 60 years of the Formula One World Championship, with a gathering of cars and drivers that have shaped the history of motor sport’s most glamorous series.

The 60th anniversary of the epic Carrera Panamericana road race, and 50 years since the RAC Rally took to the forests for the first time, will both be marked in true Goodwood style too.